What does TinyPNG do?
TinyPNG uses smart lossy compression techniques to reduce the file size of your PNG files. By selectively decreasing the number of colors in the image, fewer bytes are required to store the data. The effect is nearly invisible but it makes a very large difference in file size!
Why should I use TinyPNG?
PNG is useful because it’s the only widely supported format that can store partially transparent images. The format uses compression, but the files can still be large. Use TinyPNG to shrink images for your apps and sites. It will use less bandwidth and load faster.
How does it work?
Excellent question! When you upload a PNG (Portable Network Graphics) file, similar colors in your image are combined. This technique is called “quantization”. By reducing the number of colors, 24-bit PNG files can be converted to much smaller 8-bit indexed color images. All unnecessary metadata is stripped too. The result better PNG files with 100% support for transparency. Have your cake and eat it too