Connections is your central hub to capture every customer-facing interaction with your business, whether digital or offline. Power all of your tools with good data — your own first-party data.
Simplify data collection with a single API
Collect event data from your mobile apps, websites, and servers with one API. Use turnkey integrations to pull in contextual data from cloud apps like your CRM, payment systems, and internal databases.
Make data reliable
Never miss a data point. Our trusted libraries and infrastructure queue, batch, retry, dedupe, and archive messages for all your connected data, so you can be confident your data is correct.
Use best-in-class integrations
Say goodbye to hundreds of developer hours spent building and maintaining integrations. Easily turn on new tools for advertising, email, push notifications, analytics, webhooks, and more—or replay data into future tools.
Centralize customer data
Get insights about your customers faster without needing ETL pipelines. With data flowing to Segment, your teams get consistency across all your tools including warehouses.
Adapt your stack for any opportunity
Test your implementation, review the data you’re collecting, and easily control where your data flows with tools for debugging and data management.